Volume 15, Issue 428
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Volume 15, Issue 428
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 The Postal Service is going to close 2,000 branches in addition to the 500 they were already planning to close. They lost 8.5 billion dollars last year. Maybe making people wait in line while you finish your bag of Cheetos isn't the best business plan. - Jimmy Kimmel -- We've given away over $380,000 to subscribers. See the E-Smarts to B-Smart contest. (Did you win? See below.)   Six Dirty Words That Can Soil and Spoil Your Marketing Plans By John Favalo, Managing Partner, EMA Group B2B 
In the conference room, faces drooped like wet laundry. Fingers poked at
the tabletop making invisible squiggles. The hazy unknowing was too
dense even for mobiles and email.“This product should have taken off
like a rocket,” the GM said. “When a product cuts labor by at least 50%,
and it’s priced right, every contractor in business should buy it. ”The
product manager offered, “I’ve been asking myself what we missed. We
covered sales; they’re trained and equipped. Our distributors bought in
and we prepped their people well.” “Pre-launch media relations resulted
in lots of ink and contractors noticed our advertising. We know that
from the website activity,” added the marcom director. Then the product
manager said, “I don’t get it. There was nothing like it on the market.”
That’s when the haze began to clear.
  BURNDY Partner App 
Download The Brand New BURNDY Partner App from iTunes!Many other partner Apps are in testing and will be available soon to see how to get yours. Contact us to see how to get yours.
  MORE CLICKS  News | Weather | Sports | Stocks | NECA | NAED | IEC | IDEA | NFPA | ESmarts/YouTube  This Month Featured Catalog: Bridgeport Fittings Products in 3D 
With the popularity of the Internet, the world has changed. SMART eCAT is now one new important way. Each month we will feature a new manufacturer’s electronic SMART eCAT that will show how looking up products and using manufacturer’s catalogs have never been easier. This “eCatalog Collection” now also appears on our distributor partner and manufacturer rep’s websites as well. We encourage you to look for these there and deal with the companies with which you already have close relationships and work hard to serve your everyday needs.Contractors want more than ONE dimensional product views. They may have been OK in the print days but, today and they know the Internet can give them so much more. ElectricSmarts worked with Bridgeport Fittings to help them provide these Product Rotations  "E-Smarts to B-Smart" Promotion WIN Up to $200 CA$H AND PRIZES EACH MONTH New Rules Again: Click full article below for new contest rules. Last issue's $500 BONUS Question we asked: Which manufacturer has many products with 3D rotations of its products in Smart eCat so that they can be turned and viewed from all angles. This is a feature that contractors have been asking for. Correct Answer: Bridgeport Fittings Contest Winner: Nobody. Tough Question! This Issue's Question: "Providing up to 30 percent more wiring space than other readily available FD boxes, {this manufacturer} makes non-metallic FD boxes are rated for harsh conditions and available in one-, two- and three-gang configurations. The water- and dust-tight boxes allow for maximum design flexibility and custom configurations for power distribution in diverse applications" Who is it? Sensors and Automation for Office Lighting James R. Dukart 
Among the latest developments in office lighting is multi-technology
sensors. Leviton’s ODC Series, for instance, combines line voltage
occupancy sensors and photocells into a self-contained unit that
alleviates the need for separate power pack and occupancy sensor wiring.The sensors not only test for occupancy/vacancy but can be set to do Daylight Harvesting – actively switching lights on and off based on integrated photocells in response to available natural light, resulting in maximized energy savings. Simple connections to line-voltage circuits are ideal for retrofits or new construction with limited access to wiring and conduit. IDW Raising the Bar on Product and Price Information Chuck Ross 
The World Wide Web has become a World Wide Catalog of electrical product
information for electrical contractors, with smartphones and tablets
only increasing their need for current and consistent product and
pricing information. The Industry Data Warehouse (IDW), which has helped
ensure data accuracy for electrical manufacturers and distributors
since 1998, is continuing to refine how that data is presented to
contractors on the go.Hubbell Lighting Offers Commercial LED Downlight Fixture James R. Dukart 
In October 2014, Hubbell Lighting launched an all-in-one LED commercial
downlight fixture, Prescolite’s LBSLEDA. Built to fit a standard 4x4
J-Box, the new fixture was designed as an alternative to recessed
products in settings with limited plenum height or where fire codes
restrict the use of recessed fixtures. Hubbell says its target market
for the new product is commercial, new construction, remodel and
residential applications, and is proclaiming the lamp’s installation
versatile, simple and seamless.
 Hubbell Wiring Systems  SystemOne Recessed 4" Fire-Rated Poke-ThroughsStep down installation • Maintains concrete floor rating up to two hours.
IDEAL INDUSTRIES, INC.  SignalTEK CTThe new SignalTEK CT issues a PDF report to prove that your installed data cables can carry Gigabit Ethernet traffic at full speed with no errors, and confirms correct wiremap results.
Leviton Manufacturing Company  SmartlockPro® Outlet Branch Circuit AFCI ReceptacleAdvanced technology helps protect against electrical fires resulting from arc-faults.
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