Lutron’s RAC Program Helps Electrical Contractors Build Business in the Smart Home Category
Lutron ElectronicsNow in its second year, Lutron’s Residential Advantage Contractor (RAC) program is helping contractors learn more about smart lighting control, LED dimming, and opportunities to grow their business in the smart home category.
This free 2 hour RAC training course helps contractors learn how to expand their businesses by teaching them about the connected home opportunity and how to sell it; how to minimize the risk of callbacks with reliable LED controls; and how to provide convenience and energy savings with occupancy sensors.
- With the rapid adoption of smartphones and tablets, consumers have begun to make these devices the new point of control for their home. This connected home revolution creates a huge opportunity for contractors to position themselves ahead of the competition by offering their customers smart products that are simple, affordable, and reliable, such as Caséta® Wireless dimmers, the Lutron Smart Bridge and Lutron App, and the Pico® remote control.
- Reliable LED control and occupancy sensors are two additional areas of opportunity for contractors.
After attending a RAC training, contractors will automatically become members of the Lutron RAC Program and receive access to program benefits including a program logo and certificate, exclusive promotions and specials, and business-building resources designed to help increase sales. You can learn more at lutron.com/ResiAdvantage.
Contractors can find a local RAC training here. Distributors interested in learning more about hosting a RAC training should contact their Lutron Rep.
Photo courtesy of Lutron Electronics