Lutron PRO Program Helps Residential Contractors Capitalize on Smart Home Opportunities
Lutron Electronics Co., Inc.Trade professionals receive benefits, resources, and support as part of the Lutron PRO program.
Coopersburg, PA (March 20th, 2017) – Lutron Electronics, the leader in energy-saving lighting and shade control, announced today the launch of its residential Lutron PRO program. Connected home products— lighting controls, thermostats, shades, audio controls, and others—are providing homeowners with significant lifestyle benefits, and the demand for these products continues to skyrocket. Now, more than ever, homeowners are turning to professionals to deliver the complete connected-home experience.
Lutron is renowned for “it just works” reliability in light, shade, and temperature control, meaning that residential contractors can confidently offer Lutron solutions that also work seamlessly with the best-in-class brands in the connected-home marketplace. Lutron PRO is designed to help residential contractor companies grow their business with Lutron through direct engagement with their local distributors and sales representatives. By participating in the program, they will be uniquely positioned to exceed their customers’ expectations.
Once enrolled, participating electrical, audio/video, and security contractor companies are eligible to receive numerous program benefits including —
1. Extended warranty: Homeowners are eligible for up to two additional years of warranty on all registered Caséta Wireless, RadioRA 2, and Sivoia QS Triathlon shade projects.
2. Points for projects: Redeemable for Lutron product, apparel, and more.
3. Access to training, marketing materials, and support.
4. Lutron PRO logo: Companies can differentiate and market their businesses with the exclusive use of the Lutron PRO logo for truck signs, websites, email signatures, and more.
Lutron is hosting a webinar on April 13, 2017 (12pm & 4pm EST) to educate contractors about the Lutron PRO Program and the growing connected-home opportunity. Visit www.lutron.com/PRO to register.
“We live in a connected world, and homeowners expect to control everything from their smart phones and devices. Today, a residential contractor’s success will largely depend on meeting these expectations. Indeed, this presents a tremendous opportunity for our industry,” said Rich Black, Director of Residential Product Management and Business Development at Lutron. “The Lutron PRO Program provides contractors with the training and support necessary to capitalize on this growing opportunity.”
To get started or to find more information, visit www.lutron.com/PRO or email firstname.lastname@example.org.
About Lutron Electronics (http://www.lutron.com) Founded in 1961, Lutron Electronics is headquartered in Coopersburg, Pennsylvania, in the heart of the Lehigh Valley. From dimmers for the home, to lighting management systems for entire buildings, the company offers more than 17,000 energy-saving products, sold in more than 100 countries around the world. In the US alone, Lutron products save an estimated 10 billion kWh of electricity, or approximately $1 billion in utility costs per year. The company’s early inventions—including the first solid-state dimmer invented by Lutron’s founder, Joel Spira—are now at the Smithsonian’s National Museum of American History in Washington, DC.